Gift causes confusion in logo debate
Painting purchased by Alumni Association not necessarily new
logo
By Howie Padilla
Dakota Student Staff Writer
The idea that a new logo may be looming on the horizon for the University
of North Dakota has made a painting which now sits in the president's
office the most popular depiction seen by few people.
The painting, which is said to be a likeness of a Native American
wearing symbolic colored face paints and feathers, was created by Ben
Brien. According to Earl Strinden, executive vice president of UND's
Alumni Association, Brien was commissioned by the association for the
painting.
Strinden said it was a result of conversations with a former tribal leader
who had expressed concern that UND's current logo, a geometricized Indian
head, didn't depict the characteristics of North Dakota's Sioux
Nation.
"Some folks don't like the logo we have now," Strinden said. "I asked Ben
Brien to come up with a painting that would give a meaning of pride,
heritage, tradition and the strength of character deserving of the Native
Americans."
Strinden also said that people should remember the issue of changing a
logo is an entirely different issue than changing a team moniker. In other
words, even if a logo change was made, UND's athletic teams would still be
known as the Fighting Sioux.
Strinden said he commissioned Brien on his own, without the school's
knowledge. He said the idea behind Brien's creation wasn't to have him
develop a new logo for the Fighting Sioux.
He said Brien had worked on several sculptures the Alumni Association had
given as gifts and continues to develop ideas for UND, one of which is a
concept for a metal sculpture to be displayed in the lobby of the new
Engelstad Arena hockey complex. Strinden said the painting was simply
another in a history of Brien's creations for the Alumni
Association.
"He was commissioned to make the painting and we gifted it to the
University," Strinden said.
He said that what the University chooses to do with it is up to the
administration, namely President Charles Kupchella and the athletic
department. But because the painting had already been paid for by the
Alumni Association and gifted to the University, UND owned the image and
officials could do what they wanted with it, even if it meant making it
the official logo of the University.
"That is up to the University," he said. "I would like to see this as a
logo, so would some of the tribal leaders. But that's not my decision to
make. That would come from the University."
Strinden pointed to a letter Brien had included with the painting
explaining aspects of his design.
The feathers, Strinden explained, were a symbol of the rewards students
receive as a result of their accomplishments at UND. The color green,
which is said to be displayed on the face of the image, is meant to stand
for the development of young people at the University.
Strinden said that if University officials decided to change its logo to
any image, they wouldn't need to seek approval from students, alumni or
letterwinners in athletics.
"When President (Kendall) Baker changed from the Blackhawk logo he didn't
need to seek the approval of anyone," he said. "He just basically called
up the athletic department and said, 'We're going to do this.'"
He said a change in logo for UND would be no different than the change
North Dakota State University's logo recently undertook.
Still, Chris Semrau, student body president, said he spent much of his day
Wednesday fielding telephone calls and questions about the new image
students and others had perceived to be UND's "new logo."
"There's a negative feeling among students," Semrau said. "They feel like
they were blind-sided. But they weren't blind-sided by anything. The
painting is a gift, not a logo.
"It's a gift to the University, not a logo on a jersey," he continued.
"It's a picture. That's it."
Semrau said that he hoped if a decision to change logos were made, that
the students' input would be sought and while it was important to get both
sides of the issue, "There aren't any sides to get. There's no issue."